Every company aspires to appear on the first page of Google search results. It’s a desirable location, which is why firms are willing to pay hundreds of thousands of dollars for first-page real estate on the internet. You can demand any amount if you are a digital marketer who can get any of your clients […]
As a side project at Ppc Soft, we run a popular culinary blog. And we’ve learnt a lot about what works on food blogs from our own experiences. The strategies that work for a marketing blog, a fitness blog, or pretty much any other genre are not the same as those that work for a […]
You might believe that the best approach to gain new and repeat traffic to your website is through social media as a lifestyle brand, company, or website. While social media is and will continue to be an effective marketing tool for lifestyle brands, don’t overlook SEO! What is Search Engine Optimization (SEO)? SEO (search engine […]
Does the extension of your domain have an impact on SEO? Google’s John Mueller responds to a series of queries about domains’ SEO impact. ” Domain Extension Affect SEO John Mueller, a Google Search Advocate, addresses whether your domain extension affects SEO and other issues about the impact of domain choices on search results. In […]
Here’s what our network of marketing gurus had to say when we asked them to provide their best SEO advice for small businesses in 2023. In 2023, are you ready for small business SEO? You’re not alone if you’re still trying to come up with a plan. The continuing uncertainty of pandemic-related business interruptions and […]
Google’s John Mueller explains how to handle multiple product descriptions that are different but similar. The subject of how Google handles product descriptions that are the same for different items, resulting in duplicate information, was addressed by Google’s John Mueller. Mueller minimized any negative consequences of the duplicate material and offered innovative suggestions on how […]