Google seeks to better return-on-investments (ROIs) and cross-device reporting with the change from Google Analytics 3 (GA3) with Universal Analytics (AU) to GA3, which fully launched in July 2022. Measuring websites’ engagement and digital traffic can now be done and viewed in a single location rather than multiple applications and web pages once users complete […]
SEO Wall stands for search engine optimization and is a set of practices that are designed to improve the positioning and appearance of your web page when someone uses a search engine to find a product or service you and others offer. You want your web page to be on the first page of a […]
Upwork collaborated with portable benefits service Catch on Monday (Jan. 10) to give independent employees with Upwork accounts access to healthcare benefits and personal payroll. According to a recent Upwork study, 36 percent of the whole US workforce freelanced in 2021. Catch provides access to personal payroll for freelancers, contractors, and other independent workers in […]
Here’s what our network of marketing gurus had to say when we asked them to provide their best SEO advice for small businesses in 2023. In 2023, are you ready for small business SEO? You’re not alone if you’re still trying to come up with a plan. The continuing uncertainty of pandemic-related business interruptions and […]